For decades, August 1 to August 7 every year is being celebrated as World’s Breastfeeding Day and this year is no different. The motive behind celebrating the week is to spread awareness about the need for breastfeeding and encourage women to breastfeed their children.
As per the data by UNICEF, about 60% of the world’s total infants miss compulsory six months of exclusive breastfeeding. This is due to various reasons including the attitude of doctors, personal issues, financial issues and health concerns. The idea behind celebrating the week is to plunge such taboos and allow women the #freedomtofeed.
Theme
The dedicated theme for 2019 World Breastfeeding Week is – Empower Parents, Enable Breastfeeding. As per the World Health Organisation (WHO), the objective behind the theme is to encourage and expand much-needed knowledge about the benefits of exclusive breastfeeding for at least 6 months. As per specialists, exclusive breastfeeding is an important source of energy and nutrients in children aged between 6–23 months. Moreover, breastfeeding also helps enhance the health of a Mother.
Importance Of Breastfeeding
Breastfeeding involves health benefits for both the mother and the child. Breast milk contains important components that protect and build the baby’s immature immune system. The components also help babies fight gastrointestinal infections, atopic disease (including eczema and asthma), respiratory infections, obesity in childhood and later life, some childhood cancers and sudden infant death syndrome (SIDS).
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Moreover, the frequent skin-to-skin contact between the mother and the child can intensify bonding between the two. Mothers who breastfeed their child have a lower risk of depression and can also lose post-pregnancy weight much quicker. Additionally, it saves you from daily struggles of measuring the quantity of milk the baby is craving for, frequent milk warming struggles, etc.
Bollywood Celebrates Breastfeeding Week
In honour of World’s Breastfeeding week, several celebrities, including mothers of newly born from the B-town shared heartfelt messages to make people aware of the importance of the week and breastfeeding itself.
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One among the celebs is Neha Dupia, who shared a powerful picture of herself breastfeeding her daughter Mehr beside a heart-warming message. In a lengthy Instagram post, she pressed on the benefits of exclusive breastfeeding and why she continues to breastfeed her child post exclusive months.
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Sameera Reddy, another mother who had welcomed a daughter recently, shared an adorable photo with her on Instagram and gave netizens a lesson on the reasons behind low milk production in women and what one can do about it.
Sameera in her post advised new dads and loves ones to be present for a new mom, as it is the biggest support and encouragement for her.